Branding Basics

As a small business owner, it can be confusing to know what you actually need in your branding, and what only applies to bigger corporations.

In this class, we discuss what small businesses actually need to build a strong brand, and why it even matters.

We look at the 3 elements important to every visual brand - logos, fonts & colours - and how using them consistently can help you stand out and create trust with your audience.

Getting these foundations in place will help you establish trust and consistency from the beginning, and give you a strong foundation to build on as your business grows.